Clicks Magazine Issue 81

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Small Business Marketing Tips in this Issue

Check out the contents of the current issue of Clicks Magazine

7 Types of Content Small Businesses Should Focus on Right Now

Google came up with a 7/11/4 formula for business success. Their research shows that modern-day customers need to consume 7 hours of content over 11 touchpoints and 4 locations before they decide to purchase. Before panicking about how you can create 7 hours of content, understand there are many channels that consumers have access to. This article looks at seven types of content small businesses should focus on right now to generate engagement with your target audience.

How the Latest iOS Update Affects Your Facebook Ad Campaign

The Apple iOS 14.5 update introduces Apple’s new controls on the ways that apps can track people. At face value, this is a long-anticipated improvement for the consumer. However, for small businesses, the change to data tracking is likely to upend their entire campaign strategy. So how will local businesses survive this latest blow to their ad campaigns? Read on & we’ll share why it’s not as bad as you might think.

Testimonials, Reviews & Recommendations

Customer testimonials, reviews, and recommendations can all have an impact on your business, either positively or negatively. When brands and companies provide an exceptional experience, reviews, testimonials, and recommendations act as an undeniable mechanism for growth and customer engagement. This article looks at the difference between the 3 and why they are all critical for your business.

Let’s Talk About Citations and why They are so Important

Small businesses don’t rely on word-of-mouth anymore. You need to be visible on the first page of Google or people just won’t find your business nowadays. One key strategy for local SEO that really makes a difference is building citations for your business. In this issue, we are going to talk about citations and why they are extremely important for your local business.

Small Business Marketing information in Recent Issues

Online marketing tips regarding social media marketing, paid advertising, email marketing, SEO and more in Clicks Online Marketing Guide for Small Business

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